The officers of the NUTRISHOP® Corporation, who opened their first retail nutrition store in 1997, each bring 20 years of experience and success to the Sports Nutrition, Vitamin and Weight Loss Retail Industry. They have meticulously studied the trends and competition variables of the retail nutrition industry and developed an extensive network with leading supplement manufacturers and distributors. We are confident that NUTRISHOP® maintains an edge over the competition.

Core Team

Brand Sales Representative
BethAnn Suranyi has worked in the nutrition industry for over 20 years. The last 15+ of those years have been spent working with the Nutrishop family. She is an integral part of our customer relations and sales team and has... View Profile
Chief Operations Officer
Brian Barthelmess joined the NUTRISHOP family of companies in 2003. The early years of Nutrishop he spent behind the counter managing and operating multiple locations. Now his corporate responsibilities include helping owners reach their own personal and professional success. Brian... View Profile
Bryon McLendon has always had a passion for the health and fitness industry.  A series of events in the mid-1990s led him to ultimately being unemployed. It was during this time he began researching career options in the health and... View Profile
Product Operations
Christian Chambers is our resident ingredient guru boasting 25 years experience in the nutritional supplement industry. His experience and expertise help the team partner with high-quality and innovative brands that hold the same integrity and standards as Nutrishop. With vast... View Profile
After earning a degree in Economics from San Diego State University, Jeff decided to pursue a career in accounting where he started in the mortgage industry in 2014. He joined the NUTRISHOP® team in 2016 where he relocated from Southern... View Profile
Photographer & Videographer
Creative, self-taught photographer and videographer, Kellie McLendon is an influencer in the planning and creation of visual media that connects people with their lives and their experiences with the industry. She believes that great creativity is the result of team... View Profile
Senior Content Manager
LaRue Gillespie has worked in the supplement and fitness industry for 13+ years. She graduated Summa Cum Laude with a degree in Communications and Journalism from California State University, Fullerton. Soon she was working as a features reporter covering everything... View Profile
Coaching Team
Madison Avedikian wears many hats in her role with Nutrishop, whether it be hosting educational support webinars for owners and their staff, working one on one with owners, or serving on the training team. Madison attended California State University Fresno... View Profile
Coaching Team
Rick Rodriguez has been part of the Nutrishop family for 15 years. He joined the Nutrishop team in 2004 opening one of the first Nutrishop stores in Corona, CA. He has since sold that location but is owner and operator... View Profile
Marketing Director
Summer Norcia began her career in the health and fitness industry in 1998 through advertising and marketing. In 2003, she played a key role in helping one of the first Nutrishop stores become a success. A high school softball and... View Profile
Tania loves working in every aspect of the business, whether that be improving warehouse and operational efficiencies, or working with the coaching team to better assist our franchisees. Her passion is working with people, coaching and mentoring them so they... View Profile

Legal Team

Greenberg Traurig, LLP
Alan R. Greenfield concentrates his practice on international and domestic franchising, licensing and distribution matters. Alan works with both experienced and startup franchise companies in structuring franchise programs and drafting franchise-related documents. He counsels franchisors and manufacturers on everyday compliance... View Profile
Knobbe Martens, LLP
Catherine J. Holland is experienced in all aspects of domestic and international trademark, unfair competition and copyright matters. Her practice includes domestic and foreign trademark selection and clearance, trademark procurement and prosecution, inter partes proceedings before the Trademark Trial and... View Profile
Greenberg Traurig, LLP
Justin J. Prochnow assists companies with regulatory, business, and legal needs in the beverage, food, dietary supplement, cosmetic, medical device, and OTC industries. Justin works closely with companies to ensure regulatory compliance with statutes and regulations enforced by the Food... View Profile
Arnold & Porter, LLP
Will Wagner focuses his practice in the areas of Proposition 65 defense and counsel, false advertising litigation, and the many California regulatory issues that impact products companies. Will counsels clients on a variety of compliance issues including matters involving California’s... View Profile